Alga takes pride in its location at the heart of Indonesia Design District as the nation’s largest design and lifestyle centre. As the country’s first locally produced premium mattress brand, our presence is set to serve a broader clientele in the surrounding areas.
STORY BY Iman Hidajat | PHOTOS BY Bagus Tri Laksono
Upon stepping into ALGA Sleep Store, our retail location, you are welcomed by a cosy and inviting ambiance. The space exudes warmth and subtle design elements, creating a balanced energy conducive to relaxation and sleep. You will also notice that our showroom is more than just a display area. It’s a dedicated sleep store where customers can test the mattresses by sleeping on them.
The tranquil atmosphere is evident through neutral colours inspired by Japanese style and culture. Iklim Tan, the architect and interior designer behind the store, explains that the Japanese design elements were chosen to cultivate a Zen-like ambiance. The primary focus is facilitating quality rest, so we refer to it as a sleep store rather than a mattress showroom.
The expertise of ALGA is the ability to carefully curate the ambience of its sleep store with semi-private bedrooms, soft lighting and personalised aromatherapy. This creates a tranquil setting where customers can unwind, explore different mattresses, and decide on their purchase.
By cultivating an inviting ambiance and offering a knowledgeable sleep consultant, the objective is to empower our clientele to select the perfect mattress, guaranteeing a restful night’s sleep.
ALGA SLEEP STORE
Indonesia Design District
Jl. M.H. Thamrin Unit R2A-R3A, Tangerang, Banten 15123
T. +6271385969988
IG. @algamattress
algamattress.com