Bito designs “Gala @ 23:59” poster series for the Golden Pin Design Award 2019 Grand Ceremony


This year's Golden Pin Design Awards' key visual presents 17 posters designed by Bito design studio, all of which relate to the UN's Sustainable Development Goals. This series of posters are titled "Gala @ 23.59". Founder of Bito and award ceremony creative director, Keng-Ming Liu wants to inspire the design community to take urgent action and champion design for sustainability.

Bito is one of Taiwan’s leading motion design studios and has been designing the award ceremony key visuals annually since 2016. Liu believes that positivity is essential to overcoming this challenge we all face together, echoing the Taoist philosophy that everything is interconnected and the demise of one might become the rise of another.

Whereas in past years the award ceremony key visual has been presented as a single image, this year’s key visual is a series of 17 individual posters that are all connected through branding. Each poster is a play on the Golden Pin Design Award logo, inspired by the 17 SDGs, and each features the same background colour scheme of blue, yellow, black, and white. The illustrations were created through various 2D and 3D techniques by a team of six designers at Bito.

The Golden Pin Design Award 2019 Grand Ceremony will take place on the evening of 5 December, and will highlighy Bito’s “Gala @ 23:59” key visual. Taiwanese comedian, TV anchor and MC, Mickey Huang hosts the award ceremony for a fourth year and the interval performance will be given by popular electronic band Astro Bunny. Seating at the event is reserved exclusively for the award’s finalists and special guests, however, the event will also be live streamed on the official Golden Pin Design Award Facebook page, as well as Tencent Home and Sina Home, so that no one misses out.

In addition to the award ceremony, the key visual theme will also cover the winners’ exhibition, as well as the international forum that takes place on the morning of the award ceremony. Those who purchase early bird tickets for the forum will receive a limited edition set of 17 postcards featuring Bito’s “Gala @ 23:59” poster series.

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