Galleria Launches First AXOR Immersive Gallery in Collaboration with Joe Willendra from W Office

Galleria Launches First AXOR Immersive Gallery in Collaboration with Joe Willendra from W Office

By vira
11/29/2023

The bathroom industry continues to keep pace with the times, along with demands for a higher level of relaxation, supported by the latest technology and clad in timeless beauty. Those who want a bathroom design that is unique, luxurious, elegant and not monotonous can check out the AXOR Immersive Gallery at the Galleria.

Galleria is proud to present AXOR, a premium brand of faucets and bathroom accessories from Germany, known for its sophisticated designs wrapped in advanced technology. AXOR products are specifically designed to elevate the ritual bathing experience and pamper those who wear the products. Philippe Starck, Antonio Citterio, Jean-Marie Massaud, and Barber Osgerby are some big names who have designed AXOR products.

Regarding the launch of AXOR, Rex Cokrowibowo, as President Director of Galleria, said: "The presence of AXOR is a special moment for Galleria with sophisticated bathroom products designed by world-leading designers."

As a one-stop showroom that continues to raise its standards, Galleria has presented a gallery space with an immersive concept in collaboration with design house W Office (WOFF) from Jakarta. This concept was designed by renowned designer Joe Willendra, founder of W Office.

Several years ago, W Office's visual bathroom dream design attracted the attention of Rex Cokrowibowo, President and Director of Galleria. When the idea arose to create an immersive space for bathroom displays, Joe welcomed it. There are similarities in vision and mission between Galleria and the premium products AXOR and W Office make.

Joe Willendra welcomed the idea of ​​designing an "immersive" concept - a form of technology that brings together the physical world and digital reality or simulation.

"AXOR Immersive Gallery is a space that showcases AXOR's best product collection and offers a stimulating, therapeutic bathing ritual experience". This 82 square meters space is designed so visitors feel isolated and simultaneously touches all of the visitor's five senses. As a result, “Visitors will focus only on the AXOR collection and the stimulating bathroom experience designed by the W Office team," said Joe.

The elegant, timeless and original forms from AXOR were the reference in designing AXOR immersive gallery at the Galleria so visitors can experience an immersive experience in enjoying premium bathroom product outlets from AXOR. W Office drew inspiration from premium AXOR products in designing and realising the immersive concept.

Joe Willendra (Principal of W Office) - Rex Cokrowibowo (President Director of Galleria) - Michael Kiolbassa (Global Brand Ambassador of AXOR)

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