Welcome to Land’s End, one of the latest additions to the PIK2 development. Here, a stretch of white sandy bay, gentle north wind breezes, and rows of coconut trees await to greet visitors to this beautiful and exciting beach strip.
STORY BY Iman Hidajat | PHOTOS BY Amantara
A visit to Land’s End will transport anyone out of Jakarta, making them feel as though they’re on a beach holiday in Bali or even along the coast of Malibu Bay. Now, there’s no need to leave town, let alone travel abroad. “Jakarta residents and those in the surrounding areas can seek out fresh air and enjoy the beach atmosphere with sea views that rival other beach tourist destinations”, said Natalia Kusomo, CEO of Commercials and Hotels, Agung Sedayu Group (Amantara).
Spanning 4.5 hectares, Land’s End boasts a rustic coastal design concept, offering a range of facilities, entertainment options, and a curated series of F&B concepts and retail outlets by Amantara, a subsidiary of the Agung Sedayu Group. Relaxing moments are made even more enjoyable with various cabanas, bean bags, and outdoor sports areas, including volleyball courts and beach trampolines.
A row of restaurants awaits with a variety of delicious dishes. From Pier No. 12 and Butterman to Starbucks Reserve, Sky Dance, and Lucy By The Beach, not to mention Noesaka. Besides having plenty of dining options to explore at this destination, there are retail shops complement the roster of tenants at Land’s End, thus allowing visitors to browse summer fashion collections from various local brands.
Sawitri Setiawan, COO of the Retail & Commercial Division of Amantara, explained, “Land’s End is situated along the 4-kilometre-long Pasir Putih PIK2 Beach, where Kimpton Hotels & Resorts, beach clubs, Ginza Beach Walk, Aloha PIK, and Community Park PIK2 will also be developed alongside existing. Residents, visitors, as well as local and international communities can enjoy a variety of beachside destinations and entertainment offerings that are unique and distinct from other destinations.”
Visitors looking to spend more time at Land’s End or other tourist destinations in the area can stay overnight at the nearby nerby hotels within the PIK area. Public busses are available as transport options, and the upcoming PIK2 Toll interchange will increase accessibility to and from the PIK2 area in only seven minutes of travel time.