Bitte Design Studio has made a name for itself with contemporary designs that illuminate Jakarta’s trendiest spots. However, what many might not know is the firm’s steadfast commitment to sustainable design. This dedication has recently led them to collaborate with the Agung Sedayu Group on the Central Market PIK project. We spoke with Agatha Carolina, the company’s co-founder and principal designer, about their innovative approach to designing the public areas of Central Market PIK.
STORY BY Barbara Hahijary
What came to mind when you were commissioned for this assignment?
In Europe, we often see retail streets, commercial squares, and small commercial compounds with open pathways or squares/ centrums between units. This is quite different from Jakarta, where malls are typically large, enclosed, and fully air-conditioned.
Central Market PIK strikes a balance between these two approaches. Its moderate size makes it very manageable, and its semi-open design ensures that it is neither affected by rain nor heat, allowing people to truly enjoy their time there. This setup provides a win-win solution: customers can appreciate the fresh air inside, whilst businesses can keep their units comfortable. I believe this concept will be a breakthrough, fostering a new appreciation for open-air concept.
How do you integrate sustainable design whilst achieving aesthetics?
To achieve the green building certification standard, the focus is primarily on architecture. However, as interior designers, we aim to add value by using sustainable and green-certified materials. We use certified green WPC instead of solid wood, as well as terracotta, stones, and other natural materials. Additionally, we incorporate a variety of plants and greenery.
In the public and circulation areas, we reduce the use of air conditioning, though it is still necessary in tenant units, restaurants, and commercial spaces. Considering Jakarta’s hot climate, going completely non-AC is not feasible, but we strive to minimise its usage.