At IndoBuildTech Expo 2026, Prismatic Journey, an immersive installation by TACO in collaboration with Helen Agustine Studio, invites visitors to experience how colour, texture, and material can transform the character and atmosphere of a space. Inspired by TACO’s Explore New Horizons spirit, the installation unfolds as a sequence of thoughtfully composed interiors rather than a conventional product showcase.
The journey begins within a pristine white monolithic shell before gradually unfolding into a spectrum of vibrant and contrasting spaces. Each setting draws from distinct colours in TACO’s product collection, demonstrating the versatility of its materials across interior and exterior applications. Throughout the installation, colour acts as a guide, orientation tool, and storyteller, leading visitors through a continuous narrative.
According to Anastasia Tirtabudi, Chief Marketing Officer of TACO, Prismatic Journey reflects the brand’s commitment to encouraging creativity without boundaries while creating opportunities for meaningful dialogue within the architecture and design community.
Throughout the five-day exhibition, the installation has become one of IndoBuildTech Expo 2026’s most visited destinations, complemented by talks with architects, designers, and figures from the lifestyle and entertainment industries, as well as interactive activities for visitors of all ages.
