Euodia Home offers an artisanal blend of artisanal fragrances for interiors, each flawlessly crafted with hand-picked ingredients to deliver the perfect aromatic experience. Its name, derived from Greek, signifies a sweet scent and a prosperous journey.
STORY BY Vira Tanka PHOTOS BY IDD
With a degree in Chemical Engineering and hailing from a family immersed in the furniture and interior design business, Albertus Setyapranata worked the courage to establish Euodia Home, his own home fragrance enterprise in 2015. Later in 2017, he pursued perfumery studies in Grasse, France, dubbed the perfume capital of the world. In 2019, he expanded his venture with Euodia Parfums. “I find the perfume world exceptionally intriguing. It demands creativity, which has been an enjoyable journey for me.”
All Euodia Home products are handmade. From hand-poured essential oils to hand-branded perfumes, the craftsmanship is indeed paramount. Based in Indonesia, the company benefits from the abundance of raw materials indigenous to the country. These materials are often used in perfume and essential oil production.
“We constantly strive to craft unique fragrances of exceptional quality. As a perfumer, I engage in extensive experimentation with various ingredients. As a perfume enthusiast, I’m proud to possess an extensive scent library,” Albertus asserted. As for sustainability concern, Albertus ensures that, at the very least, the wooden packaging of Euodia Home products is made from recycled materials.
Regarding the opening of their store in IDD PIK2, he expressed enthusiasm, saying, “For me personally, this establishment looks very promising. The presence of countless renowned architects, designers, and brands represents a tremendous opportunity for Euodia to be one of the tenants here!”
EUODIA HOME
Indonesia Design District
Jl. M.H. Thamrin Unit M-9 Tangerang, Banten 15214
T +62 877 6633 5088
E euodiahome@gmail.com IG @euodiahome
euodiahome.com